Adding to the existing A4 Driving Challenge game on the iPhone that Audi released in September of 2008 to promote the then-redesigned A4, the company just released a new game called “Audi A1 Beat Driver” to promote the new small car. As with any advertisement/promo-game, it doesn’t cost anything to download and play.
Audi A1 Beat Driver features nine songs to drive to the beat to, if that makes sense. In the game, you drive the A1 down a virtual road, swiping the screen to steer while trying to hit as many blocks as possible to the beat of the music. Imagine Rock Band or Guitar Hero, but with a compact car instead. As with every video game that’s ever existed, you try and collect power-ups and avoid obstacles along the way.
An International list of scores is kept on the leaderboard in-game, and naturally you can share your score via Twitter or Facebook and view more information about the Audi A1 from within the app. I wouldn’t call the game a “keeper,” but it’s definitely worth a download and one play-through.