With an Audi vehicle selling every 22 seconds, the popularity of the four-ring badge has placed greater emphasis into making the right decisions for the German luxury brand’s future. A month ago, Chairman of the Board of Management of Audi AG Rupert Stadler presented an explicit presentation on the state of the German luxury car brand. As Audi utilizes new technologies and ideas, upcoming production models could be shaped with radical concepts.
Rupert Stadler spoke proudly of the success of Audi as well as affiliate brands Lamborghini and motorcycle maker Ducati. Highlighting several new products, the Audi A3 and Audi A3 e-Tron was enthusiastically pitched. A model line responsible for over three-million Audi products sold, the new Audi A3 has already been confirmed for the United States. In addition to the Audi A3 e-tron combining an electric motor with a gasoline engine, the compact car will also be sold in a variant burning natural gas. Audi’s Stadler also spoke in depth about research into e-gas, e-diesel and e-ethanol. Derived largely from carbon dioxide, the potential with this fuel source category is a renewable product that can reduce dependency on the Earth’s reserves or farmland.
Audi still takes great pride in the construction of performance-oriented vehicles such as the newly-introduced Audi RS7 Sportback and SQ5 crossover. Stadler points out how the premium car maker delivered four new RS models during the 30th year of quattro all-wheel drive. Recent and radical vehicle introductions was the Audi RS Q3 crossover. Audi has assessed that one of every four premium vehicle sold in now a crossover or sport utility vehicle. Expecting the number to increase by 2020, the Audi RS Q3 and the SQ5 products were reactions to a growing luxury car trend.
Beyond the energy source driving future Audi products, Rupert Stadler mentioned how vehicles could be driven in the future. With many young drivers proficient in the use of their smartphone even before they receive their practice permit, the piloted driving puts vehicle control into a more familiar platform. A major attraction at the 2013 Consumer Electronics Show in Las Vegas, Audi’s piloted driving technology demonstrated the promise of computer-aided travel under some circumstances. After the January showcase of the system, Stadler gave a bold decoration about Audi’s piloted driving technology. Rupert Stadler is confident aspects of piloted driving will become part of production automobiles in the next decade. In his annual press conference, a more pragmatic tone recognizes the challenges for the computer-guided system. Stadler pointed to the current lack of consistent operating standards for autonomous systems like Audi’s piloted driving as a hurdle. Audi and the German government is in talks with constructing a legal consciences in the use of computer-guided driving in
With the company intending to sell two million cars by the year 2020, manufacturing capacity was a dominating topic in the final one-third of Rupert Stadler’s speech. The chairman of Audi AG has plans to commit 11 billion euros (14.4 million United States dollars) into enhancements to production facilities around the world. Stadler provided an update on Audi’s Mexican plant slated to be up and running by 2016. The future home of the Audi Q5 crossover, the auto company has already begun taking on employees in key management positions for the San José Chiapa facility. The auto plant in Mexico will be Audi’s first manufacturing facility outside of Europe used to exclusively produce vehicles for the global vehicle marketplace.
Improved fuel economy, increased production capacity and the reality we are bordering on autonomous driving is part of Audi’s future.
Information and photo source: Audi AG
Purchasing the latest 2013 model vehicles, it seems that any car buyer should brace themselves to take a loss with every passing mile. However, as much as some of us attempt to believe that automobile ownership is not emotional, it definitely is emotional. Particularly a case with some Audi owners who have fallen in love with their German engineered machine, we’ll enjoy our quattro all-wheel drive or TDI engines as long as possible. However, the truth is that your beloved is susceptible to devaluing of the used car market. For Audi vehicle leasers want to purchase their car or crossover, you must contemplate the potential of spending more overall than an automobile is worth. Thankfully for an Audi owner, car lease deals are aided by the fact some vehicle models of the four-ring badge hold their value better than competitors.
In a 14th annual forecast published by the ALG (Automotive Lease Guide) shaped as the Residual Value Awards, one 2013 Audi product is expected to hold its resale market value better than every competing vehicle in its luxury car class. Recognized with an annual award for holding the highest rated in the Premium Midsized Utility Vehicle category, the Audi Q7 is predicted to retain an impressive residual value after a three-year ownership period. The ALG Residual Value Awards is assessed through a widespread forecast examining many elements that would contribute to the retention of higher resale value including previous vehicle history and the popularly of a vehicle in the current automotive sales industry to help compute possible product prices in the future.
While the Audi Q7 managed to grab a standalone category ALG Residual Value Award for the 2013 model year, the recent results also paints a positive picture for the Germany luxury car division as a whole. Audi is rated third among premium automobile brands after a two-year gap of residual value. Behind ALG’s top rated premium brand Acura and second-place Infiniti, Audi was able to beat last year’s category winner Lexus in the ranking.
The 14th running of the ALG Residual Value Award continues to show the Audi brand’s capability in the premium car category. Last year, Audi had received three awards for their 2012 model vehicles. The Audi Q7 was joined by the S5 coupe and A6 sedan on the previous Residual Value Awards listing.
Promising information to know for someone looking into buying an Audi product or considering buying out lease cars, the residual value study shows that desirability will give justification to your quattro love.
Information source: ALG
Photo source: Audi AG